HoCo is back and you need more black and gold

Step up your spirit game with help from these Mizzou merchandisers.

MU’s 104th Homecoming hits the streets of Columbia this weekend, making for the perfect time to get into some campus traditions (and your savings fund). MOVE found a few places that can help make your next game day outfit on point; all that’s left to do is shop.


Location: 111 S. Ninth St.

Sitting on the corner of Ninth and Cherry streets, this store serves as a prime location for all things Mizzou. Tiger Spirit has brought a variety of MU sportswear to CoMo since 1988 and has carried the vibes of Memorial Stadium to The District ever since. The shop (on-site and online) has everything from sweatpants to neckties and houses a wide variety of souvenirs, including blankets, megaphones and other game day novelties. Owned and operated by MU grads, it’s clear that this store takes pride in what it does.


Location: The Student Center

You’re probably no stranger to the expansive sportswear options available in MU’s bookstore. Honing the title of “official tiger outfitters,” the store hit the ground running in 1899 and has since expanded to include more unique options in styles and gifts. Mizzou paisley, polos, dress shirts and Greek gear are just a few Mizzou Store finds. The shop also sells official game day and Homecoming T-shirts and a plethora of non-clothing related items (including everything you need to have the perfect tailgate).


Location: 215 N. Stadium Blvd., Suite 101

Serving as a new player in the MU outfitter game, this shop first opened its doors in 2006. The store now has 24 locations for several different teams and caters to collegiate sports fans all over the country. Alumni Hall carries official sideline gear from major brands including Nike, Adidas, Under Armour, Columbia and more. Not only does the shop sell a variety of fashionable and athletic gear for men and women, but also has a large selection for kids as well; it even has something for the sports-loving hearts of newborns.


Location: 600 E. Stadium Blvd. (Memorial Stadium)

Located within Memorial Stadium, this store has everything it takes to provide the perfect game day attire. Its apparel includes dressy and athletic gear for men, women and kids, and it has official Nike, SEC and gameday gear. This shop is the official store of Mizzou Athletics, and every item sold directly supports MU athletes. Purchases from the Tiger Team Store support football, basketball, baseball and more. The shop also houses an impressive collection of gold gear, preparing its customers to face every golden game day.


Location: 808 E. Broadway

This specialty sports boutique has become a popular staple with locations in the Midwest, South and Northeast, but started close to home with its first store opening in the Kansas City metro area in 1989. The shop offers large selections of local sports team apparel and gifts, and carries collegiate attire for fans all over the country. Rally House carries fan fare from top brands such as Nike, Adidas, Reebok and Under Armour. The store also offers a large assortment of MU Tigers sports jerseys, including authentic, replica and game day gear.

More Stories